Vaper App Website
Vaper-App is an iOS/Android application that uses technology and vaping to help users stop smoking – and, perhaps more importantly, stay stopped. This was another in-house project produced start to finish by the Tenerife Web Design team.
SEO Marketing Website
App Promotion with Branding & a Website
The Brief: We designed Vaper-App to help smokers quit by offering a smart alternative. The app featured an in-app e-commerce platform where users could purchase starter kits and sign up for tailored e-liquid subscriptions, delivered straight to their door. We built a subscription service into the app allowing users to personalise their service based on the strength and number of cigarettes they previously smoked. This made the app a clever, habit-breaking tool. Our marketing role in this job included building a sleek, responsive, single-page website. The site helped promote the app, build awareness and drive installs.
The Challenge
The vaping industry is crowded, with competition from every direction. That meant SEO and ASO were crucial in ensuring Vaper-App stood out. We chose a clean, single-page design to keep the focus on educating users about the benefits of downloading the app. This approach also helped optimise the page for search rankings. To boost engagement further, we produced a promotional video to explain the app in a clear, engaging way.
The Result
Vaper-App is a perfect example of how our joined-up approach pays off. We combined web design, marketing, video production and programming to create a powerful promotional campaign. Alongside a targeted social media strategy, the website helped funnel traffic directly to the app stores. In total, this coordinated marketing approach resulted in strong install numbers and increased visibility in a highly competitive market.
CLIENT:
Vaper-App
TYPE:
Single-page Marketing Website