See La Plagne in a day
As part of a wider marketing strategy, we created a short-form teaser video designed to highlight the best bits of La Plagne in just one day. The goal? To encourage viewers to check out the full 30-minute version and ultimately visit the LaPlagne360 website.
La Plagne Guide
Driving Engagement with LaPlagne360 Videos
The brief: LaPlagne360 set out to be the most in-depth digital guide to the French resort of La Plagne. As part of this in-house project, we produced a full-length 30-minute video showing how to make the most of a day on the mountain. The condensed version shown was also created to help boost views and push traffic to the website. We promoted this extentively on the iRide YouTube channel as well as Facebook.
Making YouTube Work Like Google
With YouTube now the second-largest search engine in the world, smart video SEO is just as important as traditional web optimisation. We used proven techniques to maximise visibility, ensuring both videos reached the right audience and performed well in search rankings. This edit is a clear example of our extensive video editing skills – plus a little bit of video production thrown in.
The Outcome
The videos played a key role in the wider marketing campaign for LaPlagne360, increasing website visits, building brand awareness and generating revenue through affiliated service partners. The full length ‘La Plagne in a Day’ video is also included below.
La Plagne in a day teaser video
La Plagne in a day full version
CLIENT:
LaPlagne360.com
TOOLS:
Davinci Resolve
WEBSITE;