ReUnionRide Vs2.0
Announcing the Venue: Bansko, Bulgaria
The ReUnionRide ski and snowboard event was set for the end of March in the stunning resort of Bansko, Bulgaria. After an exciting round of online voting, we created a high-energy promo video to officially confirm the winning location. This video not only revealed the venue but also helped keep the buzz going, engaging the community and building anticipation for the big event.
Vs2.0 ReUnionRide
Building the Buzz with Video
The Brief: Like most events, ReUnionRide needed to generate interest early on. After an online vote confirmed Bansko as the host resort, we produced a short promo video to boost visibility and attract attendees. This video edit was rolled out across major platforms – YouTube, Facebook, Twitter and Instagram – to reach as many people as possible. Click to see another ReUnionRide promo video.
The Challenge
The whole idea behind ReUnionRide was simple: get likeminded people together on the slopes. But pulling that off meant spreading the word quickly and clearly. This video highlighted the community vibe at the heart of the event while teasing the various side-events on offer. It also showcased the resort of Bansko.
The Result
The video did exactly what we hoped – it helped grow interest in ReUnionRide. The edit also brought in new followers and was widely shared across social media. A solid step forward in making the event a success.
CLIENT:
ReUnionRide ski/snowboard event
TOOLS:
Davinci Resolve