LaPlagne360 resorts video
With La Plagne being the world’s most popular and most visited ski resort, competition for online rankings was substantial. In order to help establish the LaPlagne360 site as the ultimate web resource for La Plagne, we produced several guide videos to increase rankings and help promote the service. This video shows the location of other world-famous resorts located near La Plagne.
Google Earth 3D Video
Isère Resorts Video
The Brief: Our goal was to establish LaPlagne360 as the go-to online guide for La Plagne, highlighting its unrivalled expertise and knowledge of both the resort and the surrounding region. We wanted to create something distinctive that would set the site apart from the many existing ski guides already competing for attention online.
The Challenge
With hundreds of rival sites already covering La Plagne, a standard approach simply wasn’t enough. We needed something bold, innovative and visually striking to capture attention while boosting SEO performance. To achieve this, we harnessed Google Earth to produce a stunning 3D overhead video showcasing the incredible breadth of world-class ski resorts in the Tarentaise valley—including Les Arcs, La Plagne, Val d’Isère, Tignes and Les Trois Vallées.
The Outcome
By distributing these videos across all major social platforms, we were able to elevate LaPlagne360 to the very top of the Search Engine Results Pages (SERPs). The campaign not only cemented its reputation as the premier online guide to La Plagne but also helped grow and promote the wider iRide YouTube channel, extending the reach of our marketing far beyond a single resort.
CLIENT:
La Plagne 360
TOOLS:
Davinci Resolve
WEBSITE: