iRide app Vs1.0 features
The iRide ski/snowboard iOS and Android app is an in-house project produced by our talented team. We handled every aspect of the development and promotion, including this short promo launch video.
Social Media Video
Launch Videos
The Brief: iRide was one of our own in-house app development projects, and we went all in — from the logo and website design to full-on marketing and the app build itself. To spread the word, we created a slick feature video that was pushed out across YouTube, Facebook, Twitter and Instagram.
The Challenge
Launching a new product is always tough, but when it’s a ground-breaking app like iRide, the real challenge is educating the market. We needed to show off why iRide was different — and better — than anything else out there. Our videos built that awareness, sparked curiosity and nudged potential users towards downloading.
The Result
Backed by a comprehensive and sustained marketing campaign, iRide quickly gained traction. The buzz we generated translated into installs, engagement and a growing community across both iOS and Android.
CLIENT:
iRide
TOOLS:
Adobe After Effects / Premiere