iRide app Vs1.2
For the launch of our in-house iRide ski and snowboard app Vs1.2, we produced another promotional video outlining the unique benefits of this highly advanced mobile application.
Marketing Videos
App Launch Video
The Brief: Knowing the power of video and social media for promoting new products, we produced a fresh marketing video for our iRide mobile app. The edit was used on YouTube, Facebook, Twitter and Instagram, as well as on the Apple and Google Play app stores.
The Challenge
At the time, nothing else on the market came close to iRide’s features – and still nothing does. However, as with all groundbreaking products, the key was to inform potential users of its benefits and encourage installs.
The Result
This video became iRide’s most successful marketing campaign, shared extensively among skiers and snowboarders. It boosted hit rates, social followers and app installs. Click to learn more about the iRide branding campaign.
CLIENT:
iRide
TOOLS:
Adobe After Effects / Premiere